After meticulously analysing a detailed 3D model of the 901 Guntherwerks, we refined the CAD data and prepared it for material rigging and texturing. We also developed a 3D model of the custom strap developed for the collection. With the refined data, we developed an array of CGI visuals including exploded, macro, hero and profile shots for 2 SKUs of the Guntherwerks. The shots were to be used for pre-sales across their web channels and to be visually aligned with the true to nature fusion materials used in their watches.